The Future is Coyuchi. This pioneer in sustainable home textiles was preparing to invite the next phase of its evolution—one rooted in longevity, earth stewardship, and investor alignment. The brand sought a creative vision for its investor campaign that could translate this deep mission into a modern, emotionally resonant expression.

The Alchemy. While at Clever Creative, I contributed to the creative direction and execution of the investor campaign across digital channels. From web presence and email storytelling to video and social media, each touchpoint was developed in collaboration with the team to reflect Coyuchi’s essence: calm confidence, conscious luxury, and regenerative vision.

The Outcome. The campaign helped position Coyuchi not only as a legacy brand in sustainability, but as a future-forward force ready to scale while staying rooted. Visuals, copy, and motion were developed to inspire both trust and momentum, speaking directly to aligned investors who believe in care as a business value.

Sector Sustainable Lifestyle + Home

Discipline Brand Development

Services Investor Campaign Creative, Web Direction, Social Media Assets, Digital Ads, Email Design, Video Concepting & Direction

Project completed while at Clever Creative