The groovy kind. The Garland is a retro-chic Los Angeles hotel infused with 1970s California cool — warm tones, playful charm, and just the right amount of mischief. Our task was to translate that spirit across brand collateral and event visuals that felt immersive, irreverent, and distinctly Garland.

The Alchemy. In partnership with Clever Creative, we brought the brand’s nostalgic soul into vibrant visual play. Earthy palettes, vintage type, and surreal collage-style graphics became the building blocks of a system that could shift between print and digital while always staying on vibe. Each touchpoint — from key art to event materials — felt like stepping into a sunny daydream.

The Outcome. The resulting work didn’t just support the Garland experience — it expanded it. Guests and partners alike engaged with a brand world that felt lived-in and loved, with visuals that honored the hotel’s legacy while keeping things fresh, funky, and joyfully bold.

Sector Hospitality & Lifestyle

Discipline Brand Development

Services Creative Direction, Print & Digital Collateral, Event Key Art, Graphic System & Layout Design

In partnership with Clever Creative